Inno Apex

  In the fast-paced world of business, we're constantly juggling projects, chasing targets, and striving for growth. Two concepts often at the forefront of these efforts are Projects and Objectives and Key Results (OKRs).  Projects are the tangible steps we take – building a new feature, launching a marketing campaign, overhauling a process. OKRs, on the other hand, represent our strategic aspirations – increasing market share, improving customer satisfaction, driving revenue growth.  Ideally, these two work in perfect harmony, with projects acting as the vehicles that propel us towards our OKRs.  But what happens when they diverge? When the projects we're diligently working on seem to be heading in a completely different direction from our strategic goals? This is where the trouble starts, and it's a surprisingly common issue. The Silent Killer: How Divergent Projects and OKRs Emerge The misalignment between projects and OKRs isn't usually a dramatic explosion. I...